From Problem to Profit
According to Wikipedia: "social entrepreneurship is the attempt to draw upon business techniques and private sector approaches to find solutions to social, cultural or environmental problems." Using this model of business, we at Pearls of Wata are able to "free two birds in one day." On the one hand, we are addressing social and infrastructural deficits in our country while simultaneously building industries around the solution of these deficits. In this way, we are creating industry that builds infrastructure.
Supporting small business endeavors in the USA that are directly relevant to the infrastructural needs of Sierra Leone also keeps us true to our chosen business model: service and commerce.